What You Need to Know to Achieve Harmony Among Client Facing Teams

When proper sales and marketing alignment (smarketing) occurs, leads can be generated, passed along, and closed in a seamless, efficient process.

Download this guide to learn about why smarketing is a critical element for every company, including:

  • Why smarketing should be a top priority
  • The critical elements of sales and marketing alignment
  • How to measure smarketing success
  • How to communicate smarketing changes to your team

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